When people look at Network Marketing, one of their biggest questions is “Do I know anybody?”
They believe if they know a lot of people, they can have lots of success and if they don’t know
a lot of people, they cant do it. It sounds logical, but it’s just not true
Your team are the lifeblood of your business. You can have a great catalogue of products, and an amazing intended path forward, but none of it matters if you can’t keep your team happy, engaged, and willing to tell their friends about you.
Where do I start? how do I find the people?.
STEP ONE – Make a list
Every person you can think of. EVERY person. It doesn’t matter if you think they are a prospect
or not. Your database is one of your most important assets. Everyone goes on the list.
If they are negative, put them on your list. If you hate them, put them on your list. If they are your
best friend, put them on your list. If they’ve said “I’ll never be involved in Network Marketing, put
them on your list. If they’re 98 years old, put them on your list. If they’re 18 years old, put them
on your list.
It’s important to do this because, as you empty your mind out on paper, it will make more room
for new contacts to come. When you write down your nephew, you begin to think about the circle
around your nephew.
All of these connections will become apparent to you as you make your list more and more
comprehensive. Think about everything. Every organisation you’ve ever been involved in, every
group you’ve ever been a part of, everything you’ve ever done.
If you do this right, it will end up being hundreds and hundreds and maybe even thousands of people.
STEP TWO – separate the list
So step two is looking at your list and thinking about the people they know. Chances are, you’ll
know most of them also.
Think about members of your family. Who do they know? Add them to your list.
Think about your friends. Who do they know? Add them to your list.
Think about all the relationships in your life. Who do they know? Add them to your list.
Don’t worry about what you’re going to do with this list yet. We’ll talk about that a bit later. Just keep
STEP THREE – Constantly expand your list.
This is why the professionals call this an “Active Candidate List”. It never stops growing. your
goal is to add at least 2 people to you list every single day. You may not prospect them, but
as Harvey Mackay’s father said, they go on the list and you should find a creative way to stay in touch.
If you think about this as a core skill, you’ll realize it isn’t very hard. You come into contact with people
every day. Just add them to your list. You meet people through online social media. Add them to your
list. You do business with new people. Add them to your list.
You need to develop a higher level of awareness. You’re going to have to pay attention to the world.
You’re going to be introduced to new people all the time, negative people don’t even notice.
They just go through their day saying “What people? I don’t see any people.”
How hard would it be to raise your awareness and add two new people a day to your list? Think
about it, if you did that six days a week, that is 624 new people a year. Do that for 5 years and that’s
3,120 people. Can you see why Networkers don’t worry about running out of people to talk to?
Please understand, I’m NOT saying you should assault these people with your pitch the moment
you are introduced. Some people in Network Marketing make that mistake and it’s not good. Just
add them to your list, make friends, develop a connection, and when the time is right you can help
them understand what you have to offer.
STEP FOUR – Network on purpose
Network on purpose. It’s hard to meet new people if you’re hiding from the world.
Get out there. Have some fun. Join a new gym. Have fun with a new hobby. Volunteer for a cause
that’s important to you. Find places and organisations where you can meet new people. Not only
will you enjoy yourself, but you’ll also meet incredible new people.
REMEMBER, you hold the keys to transform hundreds of lives.